Event Brief

Under the digital wave, consumer behaviors are becoming more mobile, socialized, personalized. Their expectations for brands and retailers are growing, looking forward to a new consumer experience that seamlessly links online and offline. In the third year of New Retail, the retail industry has entered a new phase, with deep integration off-line, from shopping malls to department stores. The arrival of a new retail era is becoming more concrete, and the scale of new retail transactions is climbing. The new retail, reshaping merchandize production, circulation, and sales update through Internet-based technologies such as big data and AI,  has been deeply rooted into consumers’ minds.

“18th China Retail Development Summit” will be held on August 6th – 7th, 2020 in Shanghai. The event will gather domestic and foreign well-known fashion brands, e-commerce platforms, department stores, supermarkets, convenience stores and other industry experts and advanced technology and service providers to explore the application of big data in new retail, digital experience of smart stores, how futuristic technologies help new retail development, integrate online and offline consumers, strengthen the customer experience, and obtain the winning strategy so as to find the best business partners.

Major Issues to be addressed at the 2020 event

• New Rules for the Retail Industry in Digital Transformation Era
• Insights into Consumer Demands, Driving Quality Retail Transformation
• The Upgrading Consumer Psychology Setting off the Domestic Goods Fervour
• “Middle-platform” Supporting Traditional Retailers’  New Retail
• Private Domain Traffic Operations Helping Brands Enhance Single-customer Value
• How to Use Intelligent Technologie to Build Super Stores
• How to Improve User Experience in the New Retail Era?
• How IP Co-branding Captures Future Traffic for Precise Marketing
• Keeping up with the Times and Empower Social New Retail
• AI Unlocking New Retail, Creating People, Goods, and Field Trilogy
• In the Age of 5G Internet of Things, How New Retail Reconstruct Business Thinking
• The New Retail Revolution Brought by Membership Supermarkets
• Case Study: How do Shopping Centers Collaborate with New Retail?

You will experience